An ode to all women.

Het beste in jou. Laat maar komen.
Wehkamp – 2019

One is not born a woman but becomes one. Body changes, menopause or first love, all women go through similar life-phases. Wehkamp wanted to reintroduce its brand and take a stand. We created a new brand identity and campaign to communicate that Wehkamp helps every woman bring out the best in her, no matter what life stage she's in.

The best in you. Bring it on.

Part of Dentsu Aegis Network